Annual publication: 2028
This yearly, cross-sector trendbook interprets new consumer behaviors and emerging attitudes, values, and lifestyles. It communicates societal evolutions with a future-focused look at design, home decor, architecture, art, retail, mobility, fashion, food, beauty, electronics, leisure activities, and more.
Nelly Rodi Life & Style 2028
4 consumer archetypes
The Life & Style trendbook is organized around 4 consumer archetypes that synthesize society’s major evolutions: new aspirations, consumer behavior, relationship to environmental and social issues, modes of communication and new ways of living.
This segmentation of tomorrow’s customers will help you stay one step ahead in terms of your product and service offering, your marketing strategy and your brand image.
Inspirations
All year round, NellyRodi’s experts scour the planet in search of the most avant-garde initiatives: those that foreshadow tomorrow’s world.
These initiatives are grouped into 11 major fields of creativity: Art, Architecture, Decoration, Design, Retail, Mobility, Technology, Fashion, Beauty, Gastronomy and Leisure.
They are accompanied by a selection of multiple portraits of new personalities to follow – artists, craftsmen, designers and engineers.
Published yearly
Country of origin: France
Number of pages : 172
Dimensions : 42 x 32 x 7 cm
Weight : 2,8 kg
