BDA London | Trendhub | fashion retail specialists focused on trend forecasting, product and brand strategy.
WHAT "Our digital trend books provide a comprehensive guide for the season. Informative and inspirational, our products offer commercial and tangible directions that can be translated across product design, marketing and merchandising."
WHY "Trendhub is smart forecasting that combines the what, the how, and - most importantly- the why of the season. Each trend is anchored in changing consumer preferences, emerging design and innovation, to give a solid basis for an exciting new product."
HOW Ebooks including PDF, sketches and prints downloadable. Welcome to contact us demo@colourhouse.se
Spring/Summer 2026.
BDA & the Trendhub team, based in London. This digital trendbook provide a comprehensive guide for the season. Informative and inspirational incl. all from season must-haves to prints and patterns.
Featuring:
- Big picture macro themes
- The season’s must haves
- Five seasonal themes
- Complete digital image library
- Original & editable print designs
Autumn/Winter 2026-27.
BDA & the Trendhub team, based in London. This digital trendbook provide a comprehensive guide for the season. Informative and inspirational incl. all from season must-haves to prints and patterns.
Featuring:
- Big picture macro themes
- The season’s must haves
- Five seasonal themes
- Complete digital image library
- Original & editable print designs
Autumn/Winter 2025-26.
BDA & the Trendhub team, based in London. This digital trendbook, devoted to beauty, provides a comprehensive guide for the season. Informative and inspirational incl. all from season must-haves to what colours to use and innovations to get inspiration from.
Featuring:
- Big picture macro themes
- The season’s must haves
- Five seasonal themes
- Complete digital image library
- Original & editable print designs
Autumn/Winter 2025-26.
The season main HOME book, featuring the big ideas, season’s must-haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern (some as vector files) and key product capsules.
Autumn/Winter 2025-26 stories:
- IMMERSION
- HAPPY PLACE
- MINERAL
- KINDRED
- INTIMACY
RESEARCH + DEVELOPMENTS when you pick the Trendhub Seasonal Package: as BDA get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events.
Spring/Summer 2026
The season main HOME book, featuring the big ideas, season’s must-haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern (some as vector files) and key product capsules.
RESEARCH + DEVELOPMENTS when you pick the Trendhub Seasonal Package: as BDA get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events.
Spring/Summer 2026.
This digital trendbook for kids provide a comprehensive guide for the season. Informative and inspirational, this kid's online book offer commercial and tangible directions that can be translated across product design, marketing and merchandising.
Featuring:
- Big picture macro themes
- The season’s must haves
- Five seasonal themes
- Complete digital image library
- Original & editable print designs
Autumn/Winter 2025-26.
This digital trendbook for kids provide a comprehensive guide for the season. Informative and inspirational, this kid's online book offer commercial and tangible directions that can be translated across product design, marketing and merchandising.
Featuring:
- Big picture macro themes
- The season’s must haves
- Five seasonal themes
- Complete digital image library
- Original & editable print designs
Annual online based service, outlining Trendhub's big overarching ideas. A consumer first approach to trend forecasting, designed to support complete brand processes, from product design to marketing strategy.
BDA's macro book combines the what, the how, and the why of the season. Anchored in changing consumer preferences, emerging design, and innovation, creating a solid basis for exciting new product and brand offerings.
Autumn/Winter 2025-26
The season main MENSWEAR book, featuring the big ideas, season’s must haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern and key product capsules.
RESEARCH + DEVELOPMENTS
as we get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events, as well as analysis of major fashion weeks in their TRADESHOW + CATWALK REPORTS.
Spring/Summer 2026.
The season main MENSWEAR book, featuring the big ideas, season’s must haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern and key product capsules.
RESEARCH + DEVELOPMENTS
as we get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events, as well as analysis of major fashion weeks in their TRADESHOW + CATWALK REPORTS.
Autumn/Winter 2025-26.
The season begins with their main WOMENSWEAR book, featuring the big ideas, season’s must haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern and key product capsules.
+ LINGERIE & SLEEP bolt-on follows shortly after, distilling three key themes from the womenswear book into directions tailored to the intimates and nightwear market.
UPDATES + DEEP-DIVESA 6 MONTH UPDATE provides the latest relevant intel for the season, while regular PRODUCT DEEP-DIVES provide a more detailed look at categories including: Footwear, accessories, fabrics, core prints & graphics, outerwear and knitwear.RESEARCH + DEVELOPMENTAs we get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events, as well as analysis of major fashion weeks in their comprehensive CATWALK REPORTS.
Spring/Summer 2026.
The season begins with their main WOMENSWEAR book, featuring the big ideas, season’s must haves and five comprehensive themes covering look & feel, influences, fabric, trims & details, print & pattern and key product capsules.
+ LINGERIE & SLEEP bolt-on follows shortly after, distilling three key themes from the womenswear book into directions tailored to the intimates and nightwear market.
UPDATES + DEEP-DIVESA 6 MONTH UPDATE provides the latest relevant intel for the season, while regular PRODUCT DEEP-DIVES provide a more detailed look at categories including: Footwear, accessories, fabrics, core prints & graphics, outerwear and knitwear.RESEARCH + DEVELOPMENTAs we get closer to the season, they provide detailed TRADESHOW REPORTS from key trade events, as well as analysis of major fashion weeks in their comprehensive CATWALK REPORTS.