Trendhub is smart forecasting that combines the what, the how, and - most importantly - the why of the season. Each trend isanchored in changing consumer preferences, emerging design and innovation, to give a solid basis for an exciting new product.
Within each ebook BDA outline the fundamental shifts in consumer behaviour, relevant to the market, providing in-depth context to their seasonal themes and commercial translations across homeware product categories. Each theme comprises a strategic approach to colour; our must-have palettes are supported by trend accents, core tones and key material finishes. Trendhub's inspirational surface, print and pattern pages are brought to life with suites of original, copyright free and fully editable print designs, available to download from your digital library.
We reserve the right to correct any errors, inaccuracies or omissions and to change or update information at any time without prior notice.
