Welcome to VIEW MAGAZINE
Forecasting with ethical product solutions by experts across the industry appealing to a wide audience that covers brand strategists, designers, manufacturers, retailers and many others! Larger format to give you the right professional experience.
VIEW style
" - We will be looking at ways to action and deliver ideas in a genderless, seasonless and peer group manner. Above all we will be researching and connecting systems by which to deliver our fashion concepts in a responsible and ecological way". Targeting FASHION: Womenswear, Menswear, Casual & Athleisurewear. VIEW magazines develop according to new market needs. VIEW magazine is a merged hybrid of Textile View Magazine and View2 magazine = VIEW including 4 issues per year. Publisher David R Shah and the team tell us "- we decided to create a modern colour-material-trend-magazine where fashion forecasting takes a broader grip."
Four sections
New VIEW is built around four sections that work independently but also interlink to bring you the latest product developments in product and design thinking. Not only design direction but also product solution. Sections are:
THE ESSENTIALS
CONTEMPORARY
CASUAL & ATHLEISURE
FORWARD MATTER
4 publishing dates VIEW 2024
View 145 (Jan 2024) Season: Spring/Summer 2025
View 146 (end March 2024) Season: Autumn/Winter 25/26
View 147 (June 2024) Season: Autumn/Winter 25/26
View 148 (Oct 2024) Season: Spring/Summer 2026
CONTENTS VIEW 147
(Published June 2024)
READY, STEADY, GO!
Coinciding with some of the main European fabic shows (Pitti Filati, Première Vision* and Milano Unico) one of the world’s great sporting events, the men’s European football championship (AKA the Euros), kicks off in Germany, with 22 teams out to beat the bookies’ favourites: France. Later in July sees the start of the biggest sporting spectacle of them all, the summer Olympics and Paralympics: 15,000 athletes and more than 13 million spectators will converge on Paris for the biggest event France has ever organised.
Of course, fashion and sport has had a mutually beneficial relationship for centuries as shown by the excellent exhibition Mode et sport, d’un podium à l’autre, held at the Musée des Arts Décoratifs, Paris, at the beginning of this year. So in our opening statement and publisher’s view, we look mor closely at the background to this partnership and where it is taking us in the future.
CONTENTS VIEW 147
01 Future matters
Smart solutions
The latest innovations regarding dyeing technologies and machinery
The future of making
Technology offers us a toolkit. But we must decide how to best adopt it. This includes the adoption of craft skills, knowledge and the recognition that sustainable life on planet Earth must guide how fashion industry tech is deployed.
02 Contemporary
Fabric headlines
Womenswear and menswear colours, styling, fabrics, knits, and accessories
There is a contemporary vision that is pushing through: it is strong, vibrant, unapologetic and it has at its centre, a deep respect for each other’s views.
03 Casual & Athleisure A/W 25/26
Fabric headlines
Casual, athleisure and denim concepts, fabrics, and accessories
Longing for enlightened solutions, we look for them with an open mind in innovation, creativity and sustainable change.
Exhibition Previews
The trends being presented at Première Vision Milano Unica, and Munich Fabric Start this summer for A/W 25/26.
04 Inspirations
Interfusion
The photography of Tatenda Chidora In a world characterised by cultural diversity and interconnectedness.
Interconnectedness
The collective sense of belonging. The work of Melissa Dadourian and Heechan Kim.
COVER CREDITS
Fabric sculpture by Carmen Mardónez
www.carmenmardonez.com, @desbordado
Photography by Manos Chatzikonstantis
www.manosch.net, @manoswashere.
