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Autumn/Winter 2022-23. PHYSICAL BOOK SOLD OUT - AVAILABLE AS EBOOK, please contact us Trendhouse team has conducted in-depth consumer, cultural, design and colour research to inform directions across the casual and athleisure markets for AW/22-23. Incl Key Item Scetches as CAD downloads.
The five themes – Natural Rythms, Tomorrows world, Wide Open, City Unlimited and The Message – explore the fundamental aspects and trend evolutions of the relaxed leisure wardrobe for the season ahead, each connected by the three big ideas for the season – Home Retreat, Self Sufficiency and Radical Change.
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Trendhouse Casual & Athleisure AW 22-23 +USB
Themes in the forecast are carefully curated and presented with thorough research and tools for the customer to adapt.
- Big Ideas: The mainline stories that provide the background and zeitgeist to our trends. These pages delineate the key factors that will impact the casual and athleisure market 18 months later.
- Setting the Scene: We provide the background to each story – who it’s for, what they like and why they will buy it.
- The Influences: The reason why! We explain what’s behind the story and what inspired us to follow it.
- Colour and colour combinations:
Five different stories that hark back to the big ideas at the start of the product. Each concept features: the influences and news pieces that support and inspire our story; look & feel guides; colour palettes & colour combinations; our fabric selection; original and fully editable print and placement graphics; and finally, the outfit builds.
- Summaries: We finish each story with a condensed summary detailing the key points that you need to follow.
- Essential CAD’s: At the back of the book we present our listing of the essential cads broken down by items so you have the perfect styling overview of your season.
- USB Stick: on our USB stick, we provide you with broken down into the various stories with their individual images for use in developing your own work. There is also a complete digital edition of the product.