Welcome to VIEW MAGAZINE
Forecasting with ethical product solutions by experts across the industry appealing to a wide audience that covers brand strategists, designers, manufacturers, retailers and many others! Larger format to give you the right professional experience.
VIEW style
" - We will be looking at ways to action and deliver ideas in a genderless, seasonless and peer group manner. Above all we will be researching and connecting systems by which to deliver our fashion concepts in a responsible and ecological way". Targeting FASHION: Womenswear, Menswear, Casual & Athleisurewear. VIEW magazines develop according to new market needs. VIEW magazine is a merged hybrid of Textile View Magazine and View2 magazine = VIEW including 4 issues per year. Publisher David R Shah and the team tell us "- we decided to create a modern colour-material-trend-magazine where fashion forecasting takes a broader grip."
Four sections
New VIEW is built around four sections that work independently but also interlink to bring you the latest product developments in product and design thinking. Not only design direction but also product solution. Sections are:
THE ESSENTIALS
CONTEMPORARY
CASUAL & ATHLEISURE
FORWARD MATTER
4 publishing dates VIEW 2024
View 145 (Jan 2024) Season: Spring/Summer 2025
View 146 (end March 2024) Season: Autumn/Winter 25/26
View 147 (June 2024) Season: Autumn/Winter 25/26
View 148 (Oct 2024) Season: Spring/Summer 2026
CONTENTS VIEW 148
(Published October 2024)
In today’s world, fashion is caught in a complex dance between the call for change towards a sustainable system, the search for meaning in an AI-driven world, and fashion’s crucial role as a cultural expression. Fashion often leans towards escaping future pressures, choosing joy and novelty over the more challenging systemic changes that are necessary. What do clothes mean in a world seeking and needing inevitable change?
It doesn’t have to be one or the other. Fashion holds an essential place in our lives, shaping and reflecting who we are and where we’re headed. While fashion brings immense joy, the system itself is ready for change. A fresh perspective is to view clothing as a dynamic extension of identity. Garments become meaningful expressions of who we are, evolving as we continually redefine ourselves.
Like identity, fashion is never fixed; it’s in constant flux, evolving with every new insight, challenge, and breakthrough. Nothing is permanent. We live in an experiment, constantly adapting to the shifting landscapes of culture, technology, and society. In this fluidity, we find the freedom to redefine not only what we wear, but who we are and who we wish to become, liberated from constraints and unbound by conventional norms.
CONTENTS VIEW 148
01 Future matters
Smart solutions
Given the industry's vast globalisation, fragmentation, and intricate relationships, one of the primary obstacles is the lack of coordination among stakeholders.
The future of making
A new generation of innovative materials is blurring the boundaries between science, tech and nature. Tech is being used to analyse the needs and desires of consumers to create and control the optimum design solution: a garment that is polished to perfection.
02 Review S/S25 + A/W 2026
Menswear messages S/S 2025
Once again, we see designers who are stepping outside of the normcore to create individual collection that have a distinctive point of view.
Womenswear messages S/S 2025
There is an assertiveness emerging this season, where women are increasingly taking ownership of how they are seen.
Fabric messages A/W 25/26
If you cannot climb the pyramid and move up into the luxury end of the market, then the answer is to design in a hard-headed way, to search for new formulae that suit these pragmatic times.
03. Preview S/S 2026
Womenswear preview S/S/26
In today’s world, fashion is caught in a complex dance between the call for change towards a sustainable system, the search for meaning in an AI-driven world, and fashion’s crucial role as a cultural expression.
Menswear preview S/S/26
The rediscovery of nostalgia, of personal lessons learned from the past, is as strong as the drive for expressive modernity.
Knitwear preview S/S/26
Fashion experiments with new volumes: the widest shoulder or the leanest cuts create a new rigour with frozen, stiffened fluttering, or architectural builds bring a new freeform way of dressing.
Casual, athleisure and denim preview S/S/26
The focus is on a reimagined future, driven by new ideas and creativity. Inspired by the past, concepts are reinterpreted in designs that are personal and twisted.
04. Inspiration
A visual essay
Self-taught art, Amani Heywood and Kerr de Lanooi
Crafting the future
Artisanal excellence and the realm of AI are both fascinating for creative minds. Craftsmanship cherishes the handmade while AI can serve as a powerful source of inspiration.
