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News InMouv Active Style Lab trendbook AW18-19 season

PREMIUM exclusive: online interactive PDF incl film. The interactive PDF integrates the major part of digital functions, without sacrificing the narrative spirit from the book. It is indeed a very useful tool, intuitive, and user friendly. You will find the Trend driver Film, Zoom functions, HD downloads, Colour ranges, Prints, Silhouettes, Products. The interactive PDF is reserved to PREMIUM subscriptions, which will also give you access to Fair reports included. 

Content
The positioning of this book has evolved, as it now integrates a sport/fashion segment from the Lifestyle. We are introducing four double pages dedicated to Concept in collaboration with Carlin’s Impulse teams. Three themes were added to the book’s content, raising the number of pages to 150 instead of 110. The mood boards will be displayed on double pages where fabrics and color ranges will also be displayed. Finally we are introducing a Trims page, in collaboration with our partner Kadica.

My downloads, digital support included: PDF of the entire book for internal sharing, Digital Colour Swatches downloadable for easy colour work at your computer, Vectorised original prints, Flat original drawings black/white for style and detailing on sportswear.

Layout / Quality
The trend book inherits a new super 30x40cm format, enhancing the visual impact from silhouettes and technical drawings. Fabrics is directly inserted into the themes. The binder mechanism has also gained quality, and the book will be closed by a magnetic catch.

Publish 2 issues/year in June + December, Preview digital Colourbox available May/Nov
Targetgroup: Active Sport + Lifestyle
Published: 20 months ahead of time
Country of origine: France